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"Ying Island" unique landscape "Ying" and her "little millet"
September 7, 2013 Shanghai Youth Creative Series activities "Inno Pier Pier Magic Box Carnival" activities, small millet with its unique creative style has been the favorite of many tourists, the event by the Communist Youth League, City Commission by letter , Pudong New Area People's Government co-sponsored, was a huge success. This also led to the people of small rice founder Ying (Zhang Xiuying) attention. Ying (Zhang Xiuying), graduated from the famous British University of Manchester international apparel retail professional. LittleMee, a brand of children's clothing inspired by her daughter Xiaomi, has abandoned the concept of adult from a child's point of view, staggering the existing backward elements of the market and integrating love and fashion into brand design, thus creating a Set "innocence", "fashion", "care" in one of the personality brand. In particular, Ying founded the brand due to her and Mr. Huang Jing Kun (CEO LittleMee) love for her daughter, she said: as a mother, to their children to create a good living environment and comfortable clothing The condition is every mother's wish. For example, one of its latest design concepts was quietly passed on to Creative Island: "Talking the story is pajamas" will be released as early as the end of this year as soon as possible. This is for his daughter is also developed for the world's children full of mother-love interactive pajamas fun, we can see that small millet is a loving brand. Ying said: "My daughter is a source of inspiration for my design. From her growth, I learned to stand out from the perspective of children to design clothes, and forget the thinking of adults. I always think the question: what kind of clothes can Bring out the lovely and innocent of our home millet? "She told us that her daughter often told her what she liked while playing. For example, this year's beard series, her daughter's birthday with a beard toy will not give up, as adults will find this scene happy but normal, but from the child's point of view, beard is what she liked at the time. "So what kids really like is what I care about most, and what I most want to give them," Ying said. This year, Ying's "Little Millet" is in full swing for development. It was also at this time that she won the favor of "Shentang Hall" and also cooperated in two activities: "I am also a small Madou Parent-child photography activities and "Cfc Children's Palace 60 anniversary garden activities." The former with its elegant French style and playful and lovely Paul wind, as well as full of love and innovative ideas, so that the audience cheers continue, but also attracted many famous photographers to the scene. The latter, the two continue to co-organize a colorful "play", and in the "Shen Hall" coffee area layout of a love of small rice POP-UP STORE, held a small summer rice Conference. It is also understood that to meet the strong desire of the majority of "Mee fans," LittleMee will open a number of brand stores in first-tier cities nationwide this year. "Little millet" with children's perspective, to create a fun and fashionable children's dynamic world, so that they have a childlike innocence childhood. Care for children, concerned about Ying, concerned about the small millet. If you missed the first time this unique landscape, then, September 24, "the second season of the Box of the Fiesta," Xujiahui Grand Gateway, never hesitate!