Lenzing released the latest Tencel / cotton textile program

At the 2013 China International Exhibition on Textile Fabrics and Accessories (Autumn and Winter), Lenzing Co., Ltd. of Austria once again attended and held a press conference, bringing with it the marketing plan of the latest products of Tencel and cotton blend. At the press conference, Dieter Eichinger, vice president of Lancome Group's textile fiber business unit, elaborated on the characteristics, advantages, market share performance and new marketing of Tencel and cotton blended products to the participating media. He said that Tencel and cotton are the best combination of cellulose fiber blends. The perfect combination of the two, the excellent characteristics complement each other. Both fibers come from nature, also have the characteristics of breathable and cool, are mainly used in the field of apparel shirts, jeans and bedding in the field of home textiles. Cotton fabrics joined 30% Tencel blended, the effect is very different. Tencel fiber can optimize fabric feel and moisture management functions, make the fabric more shiny and smooth. So Tencel / cotton fabric has great potential for innovation. Different blending ratio, can change the appearance and characteristics of the fabric, so as to meet different needs. It is understood that Lenzing introduced in the textile trade show in Paris, designed for the concept of Tiansi / cotton blended products, a new concept of "natural combination" marketing, and in China this promotion plan is underway, Lenzing in the retail Merchants level also launched a related promotion.

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