Winter prices gradually increased by 23%

The weather is getting colder, and winter clothing such as leather garments, down coats, coats, and furs have come on stage. Many brand counters invariably put the fur collar coat on the eye-catching window.

The reporters interviewed found that the prices of winter coats on the market are not low. A short paragraph down jacket price 1590 yuan, a long wool coat price 3999 yuan. Many people are feeling that this year's winter prices are actually a bit difficult to start, but also can not help but wonder, cotton prices fell down for the fall and winter clothing prices?

A wool coat is more than 1,000 yuan more expensive. As early as July of this year, some new listed autumn clothes prices have caused many citizens to shout "get scary and expensive." However, the reporter learned during a visit yesterday (October 31) that compared with previous autumn prices of tens or even hundreds of yuan, some new winter clothes prices are obviously more ferocious. This year's winter clothing prices rose by as much as tens of dollars and a few hundred dollars, and the large-scale and high-end branded apparels even rose by “thousands of dollars”.

“Now 70% of the counters are new winter clothes. The last batch of autumn clothes in the first two days have already been listed. The next few months are the “playing parts” of winter clothes.” During the interview, an Intime Women’s brand counter on the second floor Shopping guide said.

For the price trend of winter clothes this year, she did not shyly say that there is a certain increase, some new winter clothing prices even higher than in previous years, two or three percent. "The average increase is about 200 yuan."

In another high-end women's brand counter, a winter wool coat has risen to over a thousand dollars. "This long wool coat is priced at 3,999 yuan, and last winter, a wool coat of the same style, the price as long as 2699 yuan." The brand's guide to a reporter introduced the road.

The rising costs of labor and transportation are mainly due to the fact that the price of cotton has fallen by 10,000 yuan per ton within six months. However, why does this year's fall and winter prices fall instead of falling?

“Winter clothing to be listed this year has already been produced since the beginning of this year. The cotton fabrics needed have already been placed as early as in January and February, so they cannot enjoy the current low price of cotton.” Ningbo Yintai Department Store has a money name The person in charge told reporters that there is a price transmission process for the "build up" of cotton into clothing, which generally takes about half a year. In other words, the clothes that are made now are mostly cotton this spring, when cotton prices were at a high level.

At the same time, costs such as labor, transportation, and facade leasing are also increasing. This is an important factor in clothing price increases. In addition, the decline in the price of single cotton raw materials, it is difficult to stop rising prices in seasonal clothing, because the current market sales of clothing, raw materials are not just cotton, but also fiber, fur and other products.

The big discounts still have to wait for another half a month. The reporter discovered in the interview that whether it is a brand counter in a shopping mall or a fashion shop on the street, the winter clothing that has just been listed is rarely discounted. DAZZLE, broadcast and other counters are not discounted, if the mall membership card can only play 9-9.5 fold. Psalm, scofield and other brands, the new winter discount can only reach 20% discount.

“Currently, new winter clothing is on the market, and discounts are indeed relatively small. For a relatively large discount, we have to wait another half a month or so. But some of the more popular models may not be there, so consumers should There is a trade-off." The person in charge of the above money said.