Denim brand, well-known casual brand REPLAY 30th anniversary edition limited edition

In 1981, Mr. Claudio Buzio founded REPLAY. Today, REPLAY has become one of the three major jeans brands in Italy. It is also one of the world's leading casual brands.

In 2011, the 30th anniversary of REPLAY, in honor of celebrations and fans of loyal fans, this special launch of the limited edition Denim Capsule Collection, the series contains four single products: a pair of jeans with five pockets, and two male and female The version of the shirt is limited to 500 sets. Each item in the limited edition set comes with a special serial number for sale, with one large and one small silk handkerchief and a strap.

This series of jeans uses a 13-oz. fabric with a one-time moderate water wash to create a 3D washable visual effect. More details with the 30th anniversary: ​​Buttons, silver rivets on the side of the fifth pocket. Men's and women's models are conventional classic straight-leg pants.

REPLAY upholds a consistent brand style: using classic techniques to interpret modern trends. Therefore, in order to comply with this trend, the men's shirt in this series is a classic tooling design. The fabric is made by REONE, a famous American “Cone Mills” denim machine. Women's shirts are retro-styled, with a medium wash to highlight the three-dimensional effect. The two shirts are moderately thick and are suitable for wearing throughout the year. In commemoration of the 30th anniversary of REPLAY, a series of designs representing the logo of REPLAY for 30 years and silver buttons on chest pockets have also been intentionally added.

In 2011, the famous Italian denim brand REPLAY celebrated its 30th anniversary and launched a series of activities to "seek out the journey of true self and ponder classic 30 years." The event is a classic 30-year review of music, fashion, and video life, sharing REPLAY's 30-year classic history, and at the same time launching a “Journey to Real Self” journey that aims to review classics through interactive activities. “Recovering the past Find today's self!"

Whether it's the old yellow photo on the wall or the familiar melody that the mind will linger around, or the broken jeans that are in the cupboard, if it has its own exclusive memory, it can be shared with REPLAY through the event website. . As REPLAY founder Mr. Claudio Buzio said: “Only to be myself, I can truly be different.” This is exactly the brand spirit that the REPLAY brand has consistently adhered to for 30 years.