World cashmere giant Ordos

Summary:

Ordos Group is currently the world's largest combined processing enterprise of cashmere products, and is the world's largest owner of cashmere raw materials. The company's main products are plush, cashmere yarn, cashmere sweater and more than 50 categories, forming a complete product line. According to the assessment of authoritative departments, in 2008, the brand value of Ordos reached 15.067 billion yuan, becoming the first brand in the apparel industry in China. It is understood that China is the world’s largest cashmere producer and exporter, with 75% of the world’s cashmere output, 95% of high-quality cashmere production, and 80% of absolute cashmere exports. However, the gross profit margin of the export cashmere products business is only 10%, while the gross profit margin of garments directly facing terminal sales can reach over 50%. In order to promote the development of the cashmere industry, the company continues to improve its grades, improve its products, increase its sales margins, fully utilize cashmere, a precious resource, and the intrinsic value of the “Ordos” brand, and strives to create top-class cashmere luxury brands with a promising future. The company is also actively developing its ferrosilicon business, relying on its 300 million tons of coalfield to build an industrial chain of coal-electricity-silicon alloys and its waste recycling. In the future, it will become a world-class silicon alloy capital.

Polysilicon project puts on a promising low-cost outlook for next year

The company is actively promoting the development of polysilicon in the downstream industry. The lower-cost polysilicon project is expected to be put into operation in the first half of next year. Wang Linxiang, chairman of the board, said in an interview with the China Securities Journal this year that although domestic polysilicon projects are currently over-invested, the company can control polysilicon production costs at around US$30 per kilogram due to resource and industrial chain advantages. This price is far lower than the cost of 50 US$/kg for most of the domestic polysilicon manufacturers. 50 US dollars, for most of the domestic polysilicon manufacturers, it is a "red line." All along, the major sales markets for polysilicon, Europe and the United States, have experienced sharp declines in demand due to the impact of the financial turmoil. The industry’s unanimous view of the domestic polysilicon market is that it has excess capacity. However, this situation did not change Wang Linxiang's determination to launch a "silicon polysilicon project," even after the application to raise funds through a private placement was not approved by the regulatory authorities. The company's polysilicon production processes and technologies are sourced from the German company WACKER, one of the world's largest polysilicon manufacturers. The two 1,250-ton production lines that are to be launched are all handled by the German company in the form of a process general package, which is installed and debugged by the German company. Completion, the company's cost advantage and strong technical advantages, put into production time for the first half of next year. In terms of raw materials, polysilicon is in the downstream of the company's ferroalloy industry chain. Adequate and low-cost raw materials have made Ordos an advantage that other companies cannot match. In addition, the company also has its own coal mines and power plants. Taken together, the low cost of the company is expected to give the company a strong competitive advantage. In May of this year, the company plans to invest heavily in polysilicon in Inner Mongolia Erdos Polysilicon Industry Co., Ltd. It is expected that the investment will increase by RMB 1.7 billion after the investment is completed and the net profit will increase by RMB 440 million. The investment prospects are considerable.


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