Hebei Ningfang Group Su Ruiguang: The old Lingyun Zhi is in the spirit


In the past 33 years, Hebei Ningfang Group has achieved remarkable achievements: the number of employees has grown from 23 in the past to more than 6,000; the total assets have increased from 20,000 yuan in the past to 880 million yuan; the annual sales revenue has been The 115,000 yuan will be increased to 1.5 billion yuan; the annual tax payment will be more than 43 million yuan from the previous 27,000 yuan; the domestic sales of products will be sold to more than 60 countries and regions; 25% speed increase.
As the leader of the Ningfang Group, in the career, Su Ruiguang is undoubtedly a winner. Years of hard work, active exploration, has accumulated a wealth of successful experience. It can be said that this is the result of his lifelong struggle, and it is a valuable asset of invaluable price. The question is how to treat and treat this wealth. Is it with your own life, or is it unreservedly dedicated to society and people? A strong sense of responsibility and a sense of mission that dares to be the first in the world have made Su Ruiguang make a choice. While making Ningfang bigger and stronger, Su Rui has squeezed time to teach local entrepreneurs all kinds of experience. He has heard more than 12,000 people from more than 360 companies.
Bai Keming, secretary of the Hebei Provincial Party Committee, who came to the Ningfang Group, gave a high evaluation and full affirmation to the outstanding entrepreneur's broad-mindedness, selfless spirit and great ambition, and he was pleased to write “Old Lingyun Zhi, all In the spirit of the gods.
Tao Li does not say that Zijin County is a “China's famous leisure clothing city”, and there are more than 1,500 textile and garment enterprises in the county. In the past, these enterprises were independent in their production, they were enemies in their operations, they were killing each other in sales, and the quality of their business owners was uneven. The mutual dismantling of enterprises and malicious competition not only affected the image of the company, but also severely restricted Enterprise development. In 2005, Su Ruiguang was elected as the president of Ningjin County Entrepreneur Association; in 2006, he was elected as the president of Ningjin Textile and Apparel Industry Association, and also served as the vice president of Hebei Textile and Garment Industry Association. As an outstanding and well-known entrepreneur, Su Ruiguang deeply understands and realizes that the competition in the knowledge age is the competition of learning power. Based on this understanding, Su Ruiguang decided to strengthen the quality training for member companies and entrepreneurs, and strive to cultivate a large number of high-quality teams and high-quality entrepreneurs who meet the market requirements.
Su Ruiguang jumped out of the Ningfang Group and began to train the county's enterprise management personnel in a planned, organized and targeted manner, and imparted the unsuccessful experience of the successful experience of the company. He has conducted enterprise management training for towns and enterprises such as Xinzhuangqiao Town, Jiajiakou Township, Mainland Villages and Towns, Jinglong Group, Yongjin Group, and Kaining Garment. Now, Ningfang Group has become a distance education training base for SMEs in Hebei Province.
In addition to lectures and answering questions, Su Ruiguang also sorted out some enterprises, and conducted classified guidance and key assistance for different situations.
Sanjiang Weaving Factory was founded in 2004. In order to support this new factory, Su Ruiguang, in addition to several times to guide the company, also invited the staff of the factory to Ningfang for compulsory training in batches, and provided free accommodation and food, without any return. At present, the company's looms have increased from more than 30 to more than 100, and the annual output has increased from more than 200,000 meters to more than 1 million meters. The director of the factory, Cao Qingjiang, said: "If there is no help from Su Ruiguang, there will be no today."
The products produced by Yanxi Weaving Factory have always relied on domestic sales. In order to improve product quality, achieve export earnings, and develop outward-oriented enterprises, under the specific guidance of Su Ruiguang, the factory eliminated old equipment and successively added more than 300 shuttleless looms. The production equipment has been “reborn”, which has upgraded the product quality and reached the export standard.
Su Ruiguang found through investigation that there are more than 30 textile factories and more than 40 garment factories in the city due to insufficient contract orders, and the production is not enough to produce at full capacity. To this end, Su Ruiguang devolved some of the Group's production plans to these enterprises, and actively let these enterprises produce semi-finished products for the group, so that the income of these employees is guaranteed.
While helping the county's production enterprises as a whole, Su Ruiguang also encouraged the group's young people to go out and create a great cause. At present, more than 90% of textile and garment enterprises in Dongwang Town were founded by Ningfang People in the past two years. Among the Ningfang people who have vine-style entrepreneurship, 25 people have achieved little success, and Shang Renjie is one of the outstanding representatives. Shang Renjie was originally an excellent management talent of Ningfang. In 2002, when he proposed his own business, Su Ruiguang gave strong support to the young man and gave guidance on technology and market. At present, Zhongmei Longfang Garment Co., Ltd., which is operated by Shang Renjie, has an annual sales income of more than 40 million yuan and an annual tax payment of more than 1.6 million yuan. Shang Renjie himself was awarded the model worker of Xingtai City and the representative of the Fourth National Trade Union Congress.
Under the joint efforts of various enterprises in Surui Guanghe County, in 2006, the county’s textile and apparel sales revenue was 8.2 billion yuan, an increase of 28% over the previous year; the tax paid was 810 million yuan, an increase of 12.5% ​​over the previous year; 2l enterprises were added and more than 3,000 employed persons were resettled.
Cultivate opponents to motivate themselves. If Su Ruiguang jumps out of the small circle and contributes to the county's economic development obligations, and does not constitute a direct threat to Ningfang Group, it belongs to the localism. Then, he enthusiastically helps foreign companies to sell similar products and cultivate them everywhere. Competitors cannot use the term "good deeds" to explain.
A printing and dyeing factory in Shijiazhuang originally produced dyed flat cloth. In 2005, it was ready to produce corduroy, and sent people to Ningfang to teach production technology. The other party did not expect that Su Ruiguang not only warmly received, but also did not hesitate to pay for it. He specially produced a production line, sent the best technicians, and conducted training on a step-by-step basis. During the two-month training period, not only the training fee but also the room and board were provided free of charge. Now, the corduroy produced by this company has accounted for 15% of the total output, and the economic benefits have been greatly improved.
In October 2005, an old customer, as a “queer guest”, found that Su Ruiguang said that Shandong Binzhou Huafang Co., Ltd. wanted to go to the corduroy project and had not succeeded for half a year. Some corduroy manufacturers in the South have eaten closed doors. Therefore, I would like to ask Ningfang to give support. People in the same industry know that this is a well-known large enterprise with annual sales income of 2 billion yuan, profits and taxes of 200 million yuan, and domestic listing. Once the success of the corduroy project is successful, it will mean what Ningfang will do. Unexpectedly, after listening to the other party's request, Su Ruiguang fully agreed, and the attitude was decisive, did not hesitate, making the other side look over the other side while being overjoyed. Doesn't it mean that the peers are a family, and selling intelligence is tantamount to suicide?
Facing the suspicion of this old customer, Su Ruiguang told such a story. He said that once a reporter asked the CEO of "Benz", why did Mercedes-Benz make rapid progress and swept the world? The CEO replied "because BMW has chased me too tightly." The reporter turned to the "BMW" CEO to ask the same question. The BMW boss said, "Because Mercedes ran too fast." The competition made both BMW and Mercedes a world famous brand. Su Ruiguang concluded that the most striking feature of the market economy is competition. Only competition can inspire morale and stimulate vitality. Once a company has no competitors, the company will die. One word, the language is shocking, it is a sigh.
Su Rui’s words and deeds must be fruitful. On the spot, he decided to send a factory manager and chief engineer to go to the guidance and demanded that “from the process to the operation, all the steps must be carried out without any reservations, and the sample cloth of three varieties will be taken 500 meters each day. Don't come back." Now, this company has mastered all the production techniques of corduroy.
One day, three days of uneasy cotton, from the past unified purchase and marketing, and now completely liberalized, this is a good thing for all cotton companies, but because the operation from cotton planting to cotton enterprises is " Back to back, causing cotton processing capacity far exceeds total production. The “small and porridge” has caused the purchase price to rise, and the final result is that buying domestic cotton is not as good as importing. After careful analysis, Su Ruiguang believed that the main reason was the lack of information communication.
After careful planning by Su Ruiguang, on April 24, 2005, the “National Cotton and Market Information Exchange Meeting of Some Provinces and Regions” jointly organized by China Textile Newspapers, Hebei Textile Industry Association and Ningfang Group was held in Ningfang Group. More than 70 representatives from key cotton spinning enterprises, cotton and linen companies, cotton processing enterprises in three major cotton-producing areas in northern Hebei, Shandong and Henan conducted face-to-face and serious exchanges on issues of common concern. No one expected that the information exchange meeting in the second year turned into a national regular meeting, and it was stipulated twice a year, and the scale and influence were also growing. Even foreign cotton dealers came to participate. Zhong Jianchun, editor-in-chief of China Textile News, said with deep feeling: "The revolution can not forget Jinggangshan. The information exchange will form a national scale, and we must not forget the boss of Hebei Ningfang."
Although it has reached the age of ancient times, Su Ruiguang is still ambition. In order to realize the lofty ideals and goals of the mind, Su Ruiguang cherishes the minutes and seconds in life. He hangs in the office with the banner of "One day inaction, three days of uneasiness" as a motto, as a warning to spur and motivate himself, determined to live to the old, learn to be old, and struggle to the old.

10.1 Inch TFT LCD

Lcd 10.1 Inch,Ips Lcd Technology,Ips Lcd Touchscreen,10.1 Inch Tft Lcd

Shenzhen Yetai Optoelectronics Technology Co.,Ltd. , https://www.yetailcd.com