MO.&Co. teamed up with EnC to land on YOHO!

Recently, MO&Co., a fashion brand founded in Paris, France, and the Korean brand EnC, almost simultaneously announced their access to the top brand YOHO!Buy in China. They are delighted by their fans and call it "the best of the new year. gift".

French fashion brand MO.&Co.

MO&Co.'s innovative concept of distinctive design, unique personality design and tailoring has created a personalized way of dressing in the era of leisure and has become the brand of choice for urban women in the world. MO&Co. is an independent and confident urban woman from 20 to 35 years old who advocates personality, freedom, fashion, and comfortable dressing. He is good at natural materials, restrained tailoring, and unique details. The modern French style, through nostalgia and contemporary, connects art and fashion with passionate creativity, and seeks inspiration in visual art, POP Art, and Coutur stereostructure. The entire line of products, from fur fur to accessories, is very rich and diversified, and it can be worn in a single style and is easy to use freely. It provides fun and fun for the metropolitan women who are seeking perfection and innocence.

MO&Co. is not only deeply loved by urban women but also loved by stars because of its personality, freedom and fashion. Yang Ming, Chi Chi Shashi, Xue Dongqi, and Gauguin are the hearts of many stars. Among them, the goddess Gao Yuanyuan is often dressed in MO & Co.'s coat, and his style is unparalleled.

This MO&Co.'s 2016 fashion color, the water-pink collar coat, was performed by the goddess Gao Yuanyuan very gently and became the first wave of the 2016 wave of dress models.

For this year's super-long overcoat, the goddess Gao Yuanyuan also chose MO&Co. This green super long coat with shoes worn, unique high-round round charm, and bags and shoes echoes, but also for the overall dress added a Smart.

Not only that, but MO&Co. also invited Prince Supermodel No.1 to represent Freja and shoot big movies for him. Route 66, under the lens of the famous fashion photographer Karim Sadli, everything is calm and rich in levels, maintaining a consistent rock and roll. Muse Freja wore MO&Co. sometimes to stop at the gas station, and sometimes stepped in front of the motel, a 70s highway theme film appeared in front of the camera.

A rotten cowboy, so that the girls are no longer confined, constrained, rolled up trousers, enough to Fan children. Random tassels spread from the clothes to the trousers, arbitrarily wearing a new swing attitude. From the old school vintage school to the boy-like tooling trend, any boarder is no longer the resistance to the cross-temporal travel of us. Freja in the lens tells us with uninhibited body language that clothes should never be an obstacle to freedom and should not prevent us from becoming more free.

Korean trend brand EnC

As a leader in Korean fashion brands, clothing and clothing, has always been happy to show the world its changing fashion style. Its high-end women's wear brand EnC has become the most popular brand in South Korea's department stores with its unique style of comfort, concision and coolness. Since 2010, EnC is about to have a profound Korean-based foundation in China as its key market. It has also recently announced that it has landed on the domestic leading fashion platform YOHO!Buy, and has led the Korean trend.

EnC is a synonym for EASY and CHIC. At the beginning of its founding in 1992, it was sought after by Korean female consumers with its capable and refined professional funds. But later, the Korean market gradually changed, consumers' demand for trend elements increased, and EnC also changed with this change, and developed into a concise luxury brand with no losing trend.

EnC is designed for 25 to 35-year-old fashion urban women, knows how to focus on the practical needs of young women, in the grasp of the world fashion trend, joined the digging of the Eastern clothing culture, and strive to put the most beautiful women in Asia One side fully displayed. Its minimalist style of restrained Asian neo-humanism, avant-garde and unassuming, noble and not cheesy, is loved by the influx of young urban residents.

Through international design, inspiration from South Korea, exquisite Seiko, elegant and delicate fabrics, EnC hopes to show its customers a 25 to 35-year-old capable, stylish and elegant. If it is described in three words, it is FEMININE. (femininity), CHIC (elegant fashion), and CASUAL (casual). These are demonstrated through modern elegance and contemporary fashion elements, as well as stylish, elegant mixes and unique cuts.

All EnC products are designed by designers at the Korean headquarters and strictly control the stretch, color fastness, durability, washing performance, and overall standards of the fabric to ensure that the designer's ideas are accurately expressed. In order to maintain the leading trend, EnC Korea headquarters design team will go to European countries every time to absorb the latest trend information, so as to ensure that each season's new products can walk in the forefront of the trend, but also unique style.

As more and more people begin to walk out of college and into the workplace in the 90s and 95s, the increase in their spending power also means more unlocking of demand for Chaos. EnC is just like what young people need. It is a simple and capable business wear that reveals a unique sense of self and a grasp of the trend. YOHO!Buy has reached a cooperation with EnC at this time, and there is no lack of keen understanding of fashion trends.

EnC chooses to join YOHO! Buy at this time, but it is fancy that its role as the leader of the domestic trend for the leadership of the young influx of people and its large number of tides of consciousness has been awakened. Therefore, the cooperation between the two parties may seem careless, but in reality it may be the "first move" of the important layout.

“Clothes are the last beautiful environment in this age.” Many clothes look good, but they make you someone else. Sticking to the trend of freedom, personality, and fashion is the philosophy followed by MO&Co. and EnC, and this is exactly what YOHO! always claims. Therefore, this "strong alliance" can be said to be a matter of course.