There are four unique advantages to buying jewelry through the auction house.

When you mention a jewelry collection, you will first think of a gold shop or a jewelry store. However, in fact, the visit found that investing in jewelry through the auction house is also a very good way to buy high-grade top grades that are difficult to find on the market, and ordinary gemstones that can be found on the market may also be auctioned. Can "snap" to a lower "leakage".

Liao Hongyan, general manager of Fujian Dingjia Auction, believes that the purchase of jewelry through the auction house has the following unique advantages:

The first is the price advantage.

The same type of jewelry is bought at the auction company, and the money spent may be only 20%-50% outside. The starting price is only lower than the market, it is attractive and competitive, and can meet the needs of the public.

Second, consumers have the final say.

The jewellery photographed at the auction has been authenticated in advance, with an accreditation certificate from an authoritative organization. So what you have to do is to understand the market in advance and bid according to your purchasing power.

Third, everyone has the opportunity to start.

The auction company will take care of different classes and provide top-quality jewellery for top-class guests, but for ordinary guests, there will also be some small jewelry with special features ranging from a few hundred yuan to several hundred thousand yuan.

Fourth, the source of the lot is reliable and the goods are genuine.

The auction house with high credibility pays special attention to quality control when collecting the lot, and it has been screened by the jeweler in advance to ensure the quality of the jewels. In particular, special auctions of some jewellery products are worthy of attention. Since the pawnshop removes the price “moisture” during the evaluation and acceptance process, the price is very affordable, usually about one-third to one-half of the discounted store, and there is an appraisal certificate attached to the authority.

Experts say that jewellery investment must have a long-term investment preparation and a good attitude, because the characteristics of the jewellery itself and the characteristics of the market demand determine that investment jewellery cannot be immediately rewarded, and it takes time and process.

Take diamonds as an example. In order to obtain better returns, the time for general liquidation should be more than three years. Precious gemstones such as jade and ruby ​​are more expensive than diamonds, but they must also be held for at least 1 to 2 years.

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